What is ayoka?
A real business first:
ayoka is a European retail brand headquartered in Vienna, Austria. The brand has specialized itself in the development, distribution and marketing of food products that increase the mood in a natural way.
The first product developed and launched by the company is the ayoka Good Mood Drink, which is available in over 1000 physical outlets in Europe.
Since the inception of the ayoka company in the fall of 2019. ayoka has proven its track record as a creative, sophisticated, and versatile brand by being active in the event, art and marketing industry.
The community around the brand is growing at a strong pace with over 30 million individuals reaching online and press releases among Austria’s largest newspapers, TV stations and more.
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Art and Creativity at our core
The corporate identity behind ayoka was made by a Sarajevo-based contemporary artist "Rikardo Druskic". The two founders of ayoka saw Rikardos work on instagram and decided to reach out to him for a collaboration - and the rest is history.
Why launch an NFT collection? Because we are building for the next decade.
Our mission is to be the first, largest and most innovative retail brand that sells physical products while harvesting the power of blockchain technology. We want to create a bridge between the traditional economy and the new economy of crypto.
We from ayoka believe that it is inevitable that most industries will move to DLT(Distributed Ledger Technology or Blockchain Technology) in one way or another and we want to be on the forefront of this development.
As a brand in the food and retail space we are in optimal position to prove that is possible for the “old economy” to adopt the power of crypto technology. The Good Mood Dudes are our first step towards integrating Web 3.0 into the core of our business.
Fun Facts:
Founded: 2019
In-Stores: 1200+
Revenue: $350k+
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